MARKETING MANAGEMENT

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  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more MARKETING MANAGEMENT

Administrative Setup and Administrative Culture in Rajasthan.

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Within a state there is generally a four-tier structure of ad- ministration – division, district, taluka/tehsil/block, and village. The district has been so far the most important unit of administration. Some of the states have introduced the system of Panchayati Raj, generally a three-tier structure of local self- government in rural areas at the vil- … Read more Administrative Setup and Administrative Culture in Rajasthan.