Management and Administration

 MARKETING MIX     Marketing involves a number of activities. To begin with, an organisation may decide on its target group of customers to be served. Once the target group is decided, the product is to be placed in the market by providing the appropriate product, price, distribution and promotional efforts. These are … Read more Management Mktg 4ps

 PERFORMANCE AUDIT     Meaning   An independent examination of the efficiency and effectiveness of government undertakings, programs or organisations, with due regard to economy, and the aim of leading to improvements”.   Performance audit is simply an audit of sound financial management, namely of the economy, efficiency and effectiveness with which audited … Read more PERFORMANCE & EFFICIENCY AUDITING

 FUNCTIONS OF MANAGEMENT – STAFFING     Staffing refers to the managerial function of employing and developing human resources for carrying out the various managerial and non-managerial activities in an organisation. This involves determining the manpower requirement, and the methods of recruiting, selecting, training and developing the people for various positions created in … Read more FUNCTIONS OF MANAGEMENT STAFFING

 WORKING CAPITAL                                             Meaning of Working Capital Every business needs funds for two purposes for its establishment and to carry out its day-to-day operations. Capital required for a business can be classified under two main categories viz. (i)        Fixed capital (ii)      Working capital. Long-term funds are required to create production facilities through … Read more Working Capital

 RESPONSIBILITY ACCOUNTING   Responsibility accounting is a management control system based on the principles of delegating and locating responsibility. The authority is delegated on responsibility centre and accounting for the responsibility centre. Responsibility accounting is a system under which managers are given decisions making authority and responsibility for each activity occurring within a … Read more Resposiblity Accounting

 FUNCTIONS OF MANAGEMENT – STAFFING     Staffing refers to the managerial function of employing and developing human resources for carrying out the various managerial and non-managerial activities in an organisation. This involves determining the manpower requirement, and the methods of recruiting, selecting, training and developing the people for various positions created in … Read more FUNCTIONS OF MANAGEMENT STAFFING