RAS RAS RAS RTSmains 2013

MARKETING MANAGEMENT

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  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more MARKETING MANAGEMENT

Goods and Services Tax — GST

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What is GST?
Goods and Services Tax — GST — is a comprehensive tax levy on manufacture, sale and consumption of goods and services at a national level.

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Integration of Princely States

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  Under the plan of 3 June, more than 562 princely states were given the option of joining either India or Pakistan, or choosing independence. Indian nationalists and large segments of the public feared that if these states did not accede, most of the people and territory would be fragmented. The Congress as well as … Read more Integration of Princely States

Gandhi’s early career and activism

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Gandhi was the first Indian barrister to have come to South Africa. He was faced with various racial discriminations within days of his arrival in SA. He led the Indian struggle in SA. The first phase of Gandhi’s political activities from 1894-1906 may be classified as the ‘moderate’ phase. He set up the Natal Indian … Read more Gandhi’s early career and activism

Infrastructure Debt Funds

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Infrastructure Debt Funds In Sept 2011, RBI issued guidelines for permitting banks and NBFCs to set up IDFs to help meet long term financing for the sector IDFs would be set up either as MFs or NBFCs NBFC sponsoring IDF-MF should have a minimum net owned funds of Rs 300 crore and CAR of 15 … Read more Infrastructure Debt Funds

The Kushanas : Kanishka : Extent of empire, His religious policy; Development of Art, Architecture and Letters during the Kushana period

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The Kushanas: Short introduction In the early 2nd century BC, a tribe on the Central Asian frontier of China called Hsiung-nu defeated a neighboring one known as Yueh-chih. After more conflict, the survivors of the Yueh-chih were dislocated west, passing down the Ili river valley and along the southern shore of lake Issyk Kul. This … Read more The Kushanas : Kanishka : Extent of empire, His religious policy; Development of Art, Architecture and Letters during the Kushana period

Public Private Partnership Model for Economic Transformation in Rajasthan.

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  Rajasthan ranks fourth in the list of Public Private Partnership (PPP) projects in the country. As per a report released by the Assocham, there are seven major urban development projects worth over Rs 1,400 crore currently being undertaken in construction sector in PPP mode and several others in rural areas. The state government, with … Read more Public Private Partnership Model for Economic Transformation in Rajasthan.

Water Pollution

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  Addition of certain substances to the water such as organic, inorganic, biological, radiological, heat, which degrades the quality of water so that it becomes unfit for use. Putrescibility is the process of decomposition of organic matter present in water by microorganisms using oxygen. Water having DO (dissolved oxygen)  content below 8.0 mg/L may be … Read more Water Pollution

Industrial Transition in India

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  The process of industrial transition divided into: industrial growth during the 19th century and industrial progress during the 20th century Industrial growth during the 19th century Decline of indigenous industries and the rise of large scale modern industries 1850-55: first cotton mill, first jute mill and the first coal mine established. Railway also introduced. … Read more Industrial Transition in India

functions of Management – Planning

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Functions of Management:- Planning Organizing Staffing Direction Coordination and control Decision making OUTPUT Attainment goals effectively & efficiently       INPUTS/RESOURCES Human Finance   CONTROLLING Measuring performance with standards & taking corrective actions PLANNING Setting of objects & selecting ways ORGANIZING Establishing relationships, Delagting authority & assign tasks DIRECTING Leading & motivating employees to … Read more functions of Management – Planning